DealCloud vs. MadeMarket

Intapp DealCloud

Intapp DealCloud is a professional and financial services CRM that leverages Microsoft’s cloud infrastructure and integrations like Copilot. Key features include compliance, documentation, and conflict of interest tracking capabilities, along with AI-driven analytics. While the platform isn’t designed exclusively for investment banking, the company offers a customization package called the Investment Banking Blueprint designed to make its features more useful for bankers.

Transaction Workflow Management

Intapp DealCloud: While the platform does not advertise as many dedicated workspaces and tools for managing investment banking transactions, compared to other platforms, Intapp DealCloud’s customizable features are designed to make it easier for bankers to use their platform for tasks like building buyers lists and tracking outreach.

MadeMarket: MadeMarket offers bankers a dedicated transaction management platform with a variety of key features like a buyers list builder, document tracker, and outreach management tools designed around the distinct workflows and demands of both sell-side and buy-side transactions.

Pipeline Management

Intapp DealCloud: Similarly, like most other CRMs Affinity’s pipeline management features are advertised for a wider variety of deal sourcing use-cases outside of investment banking and might require varying degrees of customization for investment bankers.

MadeMarket: Our platform’s workspaces and data tools are designed around the unique stages and demands of an investment banker’s deal flow. From industry-specific pipeline KPIs to purpose-built dashboards and project management tools, MadeMarket is ready-built for bankers on day one.

Contact Management

Intapp DealCloud: Like many other platforms, Intapp DealCloud offers varying degrees of automated contact data collection features that pull information from emails and calendars, including integrations to third-party databases, while requiring some degree of manual data entry. However, their data entry tools and information management systems seem to be designed more generally around various industries and may require further customization for investment bankers.

MadeMarket: MadeMarket’s platform is designed to make it easier for bankers to quickly upload high-quality contact data. On top of a variety of features that automatically capture and update contact information from your email and calendar, our contact data entry features, like our data entry features in general, are ready-built around the relationships and workflows of an investment banker.

Data Analytics and Reports

Intapp DealCloud: Like many other CRMs, Affinity provides a variety of analytics tools that organize and track most of your CRM’s data, while making a lot of it accessible in the form of sharable reports for client reporting purposes. With the added benefits of AI-driven analysis, the platform also offers common, financial services report templates, like tear sheets.

MadeMarket: In contrast to Intapp DealCloud and other CRMs, MadeMarket’s data tools and reports are purpose-built around the relationship, business, and workflow metrics that matter most to bankers, throughout the lifecycle of a deal. At the same time, our ready-built tools make it easier for bankers to quickly organize their data into buyers lists, client reports, and more.

Relationship Analytics

Intapp DealCloud: Like many CRMs, Intapp DealCloud provides relationship intelligence to help firms analyze their network and contact history, identify the best deal connections, and evaluate relationship strength.

MadeMarket: Similarly, our platform’s Relationship IQ feature is designed to help bankers better understand the strength of their relationships, while producing the best leads for a new opportunity. Like other platforms, our relationship analytics features are built from the analysis of your firm’s contact and communication histories.

External Communication

Intapp DealCloud: While the platform doesn’t advertise as many external communication features, it does give bankers the ability to send teaser emails from within the platform.

MadeMarket: Our platform comes ready-built with a variety of outreach, marketing, and communication tools for investment bankers, throughout the lifecycle of a deal. These include an email campaign builder for sourcing and deals, a transaction outreach and documents tracker, and an email integration that automatically updates task and project workspaces in your CRM from within your email.

Integrations

Intapp DealCloud: Featured integrations include Agiloft, Amazon, Anaplan, Bite Stream, Box, Coupa, DocuSign, Elite, Encompass, Google, Introhive, Jira Software, Leverest, LSEG, Microsoft Dynamics 365, Microsoft Teams, NetDocuments, NGAGE Intelligence, Oddr, Oracle CRM On Demand, Oracle NetSuite, Pitchly, QorusDocs, Salesforce, SAP, SAP SuccessFactors, Snowflake, SugarCRM, Thomson Reuters, TransPerfect, Vutu.re, and Workday.

MadeMarket: Featured integrations include CapLinked, Chrome, Constant Contact, Crunchbase, DealReach, Gmail, MailChimp, Office 365, Outlook, PandaDoc, PitchBook, Salesforce, Sourcescrub, and Zapier.

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